DiaVita introduces NEW Dia Beauty Skincare
International business is a major driver of corporate growth at DiaVita®. In Europe, the company targets the ultra premium cosmetics market with its Dia Beauty® brand. The entry into Italy, Romania, Spain and Bulgaria is part of a larger strategy to extend the company’s presence at selective distribution channels, especially upscale perfumeries, and strengthen its foothold in the European market.
After 2 years of intensive research and development, the company have leveraged there team's expertise in scientifically formulated skincare products with efficacious ingredients and international brand management to design a line of advanced daily care and anti-aging products that inspire radiance and confidence.
Each DiaVita® product is formulated with its own key ingredient complex that has been encapsulated in the brand's signature Dia Beauty®, which are then released to provide greater and more efficient skin penetration. The combination of Olive Oil, Argan Oil, and Shea butter, Mulberry Extract, omega-3 Fatty acids, vitamins and more, providing a flawless look to your skin and every day care needs for any age.
The brand launch is accompanied by e-commerce website, www.diavita.com and throw our distributers, which will feature Dia Beauty® seven skincare products:
- Nourishing Day Cream with Mulberry and UVA & UVB Filters
- Lasting Youth 24-hour Face Cream with Mulberry
- Lasting Youth Eye Contour Cream with Chia seeds
- Cacao Regeneration Face Scrub
- Face Cleansing Gel with Kiwi
- Freshening Water Mist with Kiwi
- Micellar Cleansing Water with Kiwi
While products are formulated to be integrated to a complete skincare routine, they’re also ideal complements to professional treatment. This professional treatment eliminates dulling surface matter like dead skin cells, removes it from the epidermis, and infuses skin with a specific ingridients that addresses dehydration, dullness, uneven skin texture and tone, dark spots, and oily-prone skin. The products will be available October 10, 2017 via official website or DiaVita® distributers. To find more information about each product, please check our website.
The products made by DiaVita meet one of the strictest quality and ecological purity standards. Careful selection of raw materials and components, the high quality standards applied to every production process and unique professional expertise - these are key success factors. The perfectly balanced formula of DiaVita products are developed to improve your life quality, health and wellness, beauty, supporting intellectual activity and enhancing natural beauty.
Learn more at www.diavita.com
For the press:
Head of PR & Marketing communication